Why Ford’s F-150 Lightning could elevate green energy from the culture wars

The Lightning will be a better, faster, more functional and more affordable truck that can appeal to red-staters and blue-collar workers. If produced and purchased at scale, trucks such as this one could revolutionize car culture and eventually shrink the country’s carbon footprint. Tesla has already worked wonders in making electric vehicles (EVs) cool and more widely available. It produced about 500,000 vehicles in total last year; but as a share of the auto market, Ford’s F-series is in a league of its own, with about 800,000 trucks sold last year.