How differently must you spell ‘Jeff Bezos’ to use the name in ‘New World’?

At “New World’s” character creation screen, naming yourself “Jeff Bezos,” Amazon’s founder, produces a brief message: “This name cannot be used.” As PC gaming publication Rock Paper Shotgun discovered, numerous variations like “Jeffrey B. Zos,” “Jeff Bezoos” and “Jeff Bezozs” are also not allowed (Jeff Bezos — as opposed to Jeffrey B. Zos, Jeff Bezoos and Jeff Bezozs — also owns The Washington Post). “Amazon” is blocked as well, as is the name of its current CEO, Andy Jassy. All the other names currently listed on Amazon’s officers and directors page, as well as names of prominent current employees such as former White House press secretary Jay Carney, are not filtered.